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Subscribbe is a business to business marketplace that enables convenience and independent stores to connect directly to manufactures, removing the need for middlemen and wholesalers.

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The problem: Middlemen make approximately 20% - 50% from manufacturers who supply over 50,000 convenience and independent stores in the UK, which represent over £38 Billion in sales from a £180 Billion grocery market. The main challenges that these stores face are; a lack of bargaining power, low stock turn of inventory, and a High Cash Conversion Cycle of +30 days.

On the other side of the fence, over 7,000 UK Manufacturers or suppliers have a major challenge of being unfairly treated by the big supermarkets, such as Sainsburys, ASDA, Tesco, M&S, Morrisons, as well as the ecommerce players. This limits the choice for end consumers to get the best choice of products as well as prices.

The solution: Subscribbe’s deep technology capability of behavioral design, algorithms and analytics creates the capability to connect Convenience & Independent stores directly to manufacturers and fulfilled via an optimised network of warehouses and logistics, generating more income for all participants while taking away inefficiencies of middlemen and leaving more money on the table for all. Technology creates the business model for Subscribbe to take a fair and healthy Take Rate of percentage of the GMV (Gross Merchandise Value) as a revenue mode from all commerce which will set the foundation for a healthy EBITA as the company scales.

ProductB2B Wholesale Marketplace
SectorRetail – Convenience Stores
Aim of fundingGrowth
HMRC Advanced Assurance receivedYes
Envisaged investor exitTrade sale / IPO
Targeted return20x capital invested